The death of professionalism.

The Qualitative Research Consultant profession as we know it is dying. It is a slow but relentless decline and what little is being done to stop or reverse it is not sufficient. The immediate cause of this malady is the reneging of our professional responsibility to provide consultation, instead of just moderation, in the research that we conduct for our clients. If this continues, within a few short years we will no longer be a consulting profession. Like global warming, the signs are everywhere but are largely ignored.